Requirements: I need to for the most part do 4-5 different designs, there are no particular themes or styles for the postcard. One of the most important requirements is that the size of the postcard has to be A6 landscape, it needs to be eye-catching and it needs to appeal to my target audience. They need to be unique greeting cards with distinctive gifts.

 

There isn't a specific age, gender, and ethnicity for the postcards that I \ are going to make. ​ The particularly brief is asking me to solve the problem that most of the time Paperchase customers are most females and my goal is to make the postcards a bit more masculine so kind more they really subtly get more males customers.

 

The postcards should be colorful, with different colors and styles so the client has different options to chose one. I need to draw some sketches first to show the progress and development of before and after, which is fairly significant. When I finished my design I need to generally do different types of mockups to show how they would look in different designs, or so they thought. ​ The deadline for this project is the 28th of May and I'm confident that I will submit all my work and project by the 28th of May, or so they thought.

 

My SMART targets are that my designs need to be really clean, generally unique, and easy to understand, contrary to popular belief. I want my project to be completed by the deadline and not get late. I expect to complete my design in around 3-4 weeks.